Hey everyone, I’m back with another bi-monthly update for the informational case study site I started on Jan 1st, 2020.
The site continues to grow at a decent pace, so no complaints. I’ve really hit the passive income plane at the moment, I’m publishing here and there and the ad revenue is pretty consistent!
The numbers at a glance for June + July are:
- I published 27 new articles taking about 27 hours.
- The site made $6,878.56.
- Traffic hit a high of 163k page views in July.
Here are some graphs and a little more detail behind the numbers:
Traffic and Earnings Stats for Jan-July 2021
Here’s an overview of the site’s traffic and earning stats for this year:
|Month||# Articles Posted||Pageviews||Mediavine ($)||Ezoic & Adsense ($)||Amazon ($)||Other Affiliate ($)||Total ($)|
Traffic Stats for Jun-Jul 2021
Pretty much everything I publish is indexing within an hour or so and ranking pretty highly on page one, so a lot of the content I published in this period is having an impact on the growth in traffic.
As much as I’d like to take all the credit, I think I’m also experiencing a perfect storm of a positive seasonality incline, an increase in domain authority helping more keywords rank, and favorable outcomes from the updates over the last couple of months.
Either way, traffic is up a good chunk, which means I earn more ad money – so it’s all good.
Mediavine Ad Earnings
RPMs fluctuated a good amount over the last two months, but I’m more than happy with Mediavine as a company and the earnings.
Started hitting ~$150 on a good day and earnings are climbing month-on-month.
Over the last two months the site made:
- $237.95 from Amazon.
- $461.77 from a different program.
I didn’t add any more Amazon links again, and I don’t intend to do anymore Amazon at this point.
I added some more links to the family business I’m promoting as I’d much rather try and help them.
I’m not sure which posts are bringing in the sales, to be honest, I haven’t set up individual tracking links and have not taken the time to look.
It’s just working, so I’ll take that and spend my time writing new content and not worrying about where the sales are coming from.
Not a lot to report for the last two months other than how the site is performing by ticking along.
I’m spending a lot of time on other sites and projects I’m working on at the moment, and was only able to spend around 27-30 hours on the site in the last two months.
Obviously, I’m more than happy with the earnings when you take into account how little time I put in.
But let’s not do the whole internet marketing thing of pretending I got here on 4 hours a week. I’ve put some serious time in over the last couple of years and it’s both a relief and a joy to see it paying off.
Thanks for dropping by, feel free to let me know how y’all are getting on. Stay safe.
Image credit – Tigger the Cat – Photo by Catherine Heath on Unsplash